Digital viewbook receives CASE Gold Circle of Excellence Award
Salve Regina’s digital viewbook, thisissalve.com, recently received a 2017 Gold Circle of Excellence Award from the Council for Advancement and Support of Education (CASE) in the individual sub-website category, competing against 109 entries.
The website was produced by the offices of Digital Communications and Admissions in partnership with TWG Plus, and also recently won an EDU Digital Marketing Award.
Through the voices of current students, the website reveals to prospective students who Salve Regina is and what the University offers in an interactive fashion. Current students actively contribute content so that prospective students can follow them on Instagram and hear directly from them about Salve.
Fifteen judges made up the jury panel for the CASE awards. The panel noted that thisissalve.com “is a fantastic example of an innovative, user-centric, mobile-first approach to a digital viewbook. The audience is immediately asked to interact with the site to produce content showing fun and informative profiles of real students.”
“We are thrilled with the continued success and recognition of this website, and are looking forward to seeing how the site evolves over the next year as we build more engaging content that interests our prospective students,” said Lindsey Turowski, digital brand manager.